This is how I felt every December 24 as a kid growing up. Stomach in knots and battling butterflies at the same time. Nervous. Anxious. Excited. Indeed, waiting for one of your favorite products to arrive — in this case, Panini America’s 2014 Playbook Football — is like the night before Christmas. (As a guy whose job it is to promote all of Panini America’s products equally, I’m probably not supposed to have a favorite, but I do — and I’m pretty sure Playbook is it.)
Here’s the rub, though: The reconfigured 2014 Playbook Football doesn’t arrive in hobby shops until Friday, which means we won’t get our few-box marketing allotment until tomorrow at the earliest, and maybe not until Thursday. And that leaves me waiting quite impatiently. So here’s how I propose we pass the time: With a must-see first look at just some of the splendid jumbo memorabilia cards coming to 2014 Flawless Football, the highly anticipated high-end beast that releases exactly one week after Playbook.
It’s been called the most successful hobby shop promotion of all time by longtime industry experts. It’s made hobby shops across North America bona fide post-Thanksgiving retail destinations. It’s delivered some of the most unique and sought after trading cards in recent years. And late next month, it’s making its triumphant return. News flash: Panini America’s 2014 Black Friday promotion is coming.
For the fourth straight year, Panini America will bring the nationwide shopping frenzy of Black Friday to local hobby shops all over the country with another of its now-legendary wrapper-redemption programs. In the coming weeks, The Knight’s Lance will bring you everything you need to know about this year’s special event, including preview galleries, participating shop information and more. Bu today, we’re bringing you an exclusive first look at the 2014 Black Friday base set and Rookie Cards, and providing an updated list of participating Panini Roundtable stores.
If you happened to be by the Panini America Twitter feed late last week, you were in for a special treat — a virtual front-row seat to packout process for 2014 Playbook Football. It was a process spearheaded by the Panini America Football Product Development Team and brought to you over social media by Brand Manager Chris Barr, who swapped his @PaniniPuck Twitter handle for the now-more-appropriate @PaniniPigskin Twitter handle to take over the Panini America account.
Truth be told, I don’t care what handle he uses as long as he continues providing the kind of captivating, from-the-production-line images that he did for 2014 Playbook Football. One of the industry’s most unique products (and, in the interest of full disclosure, one of my personal favorites) has undergone a major reconfiguration for 2014, with each two-card pack delivering one booklet card and one autograph card.
Panini America’s Crown Royale Football, one of the most uniquely designed and instantly recognizable brands in the trading card industry, returns for the 2014 season just one day before Thanksgiving, giving collectors across North America plenty of cornerstone cards for which to be thankful. Crown Royale’s calling cards — the resplendent, hard-signed Rookie Silhouettes — return for a new season with 40 new subjects representing the impressive 2014 NFL Draft class.
We provided a must-see preview of just some of the Rookie Silhouettes and Silhouettes right here on The Knight’s Lance three weeks ago. Today, we’re providing a more detailed look at 2014 Crown Royale Football as a whole.
Yesterday here on The Knight’s Lance we brought you the world-premiere first look at Panini America’s new 2014-15 Prestige Basketball Premium, one of four new Prestige Basketball SKUs available only at Target stores beginning as early as this weekend. The $200 Premium edition is the highest-end of the four Prestige SKUs. Next up is the Plus edition ($65 SRP), with 10-pack boxes delivering three autograph or memorabilia cards, 10 Rookie Cards (including one parallel numbered to 199 or less), 10 inserts or parallels and all card printed on metallized stock.
Today, we’re going to help add a little spark to your Saturday by offering a pack-by-pack preview of two 2014-15 Prestige Basketball Plus boxes. The following Teaser Gallery will give you a good idea of what to expect from the Plus edition while also illustrating the many differences between Premium and Plus. Enjoy the gallery and stay tuned to The Knight’s Lance for continued coverage of the Target-exclusive 2014-15 Prestige Basketball.
Voters on NFL.com have made their choice. Running back Branden Oliver of the San Diego Chargers is the Week 6 2014 Pepsi NFL Rookie of the Week for games played October 9-13, the NFL announced today. Oliver had 124 scrimmage yards (101 rush, 23 receiving) and the game-winning touchdown in the Chargers’ 31-28 win over the Oakland Raiders.
Oliver was selected from among five finalists through fan votes on NFL.com. The other Week 6 finalists were Green Bay Packers WR Davante Adams, Cleveland Browns RB Isaiah Crowell, Denver Broncos CB Bradley Roby and San Francisco 49ers CB Dontae Johnson.
In an effort to keep collectors updated on the status of those Panini America redemption cards that are currently being processed, we’ll post a list every week, like the one included in the attachments below, detailing the most recent cards being fulfilled this week.
The following list is intended to inform collectors about which redemption cards from which products are being processed this week. We’ll update this list every Friday afternoon, so stay tuned next week if you don’t see your card here.