Prime-Time Video: Panini America Unwraps 2011-12 Prime Hockey (And You Can Win)
The time has come: Panini America’s 2011-12 Prime Hockey is live. And to celebrate one of the most anticipated hockey products to hit the market in quite some time, Panini America Director of Product Development Karvin Cheung sat down with Tracy Hackler for this special prime-time edition of Panini Unwrapped.
Were two boxes of the product enough to break on video? Or did the duo opt to bust more? You’ll have to stay tuned to find out. And after you’ve watched the video, we’re going to give you a chance to win some of the hits.
To be eligible to win, this is all you have to do:
1. Follow Panini America on Twitter (if you don’t already) and Tweet out a link to this Panini Unwrapped episode (if you have Twitter)
2. Like Panini America on Facebook (if you don’t already) and share a link to this Panini Unwrapped video on your Facebook page (if you’re on Facebook)
3. Subscribe to The Knight’s Lance (if you don’t already) by clicking on the “Sign me up!” button in the top right corner of the blog
4. Once you’ve done those things, please leave us a comment below telling us as much and you’re entered to win.
It’s that simple. Thanks for participating and enjoy the video.
Done everything, so excited about this product going to buy a box today.
Followed & Tweeted, Followed & New Status Update, Subscribed!, and commented!
Thank you!
Done, done, and done! Very cool breaks and I can’t wait to see more of this product!
Did it and done it !!!!
All done and done! Following you guys on Twitter…retweeted this episode…commented…LOVE THIS STUFF!!!!!! JOB WELL DONE!! All the facebook tasks done as well!
Looks like a great break guys, and I can’t wait to try a box or 2 soon.
Rich
Already done! Hope I win
Great video and some sick hits…by far the best hockey product maybe ever made!! The Prime Time rookies and the letters are always my favorite. An amazing 4 box break. Loved seeing the cards from a high end product I will probably not be able to bust but at least have a chance of landing a card from!
And I do all 3 of following, Twitter and FAcebook. Thanks for the break guys!
Done, done and done! Would kill for the Winnipeg Jets hits in that break! Amazing swatch in the Klingberg card! Overall they are amazing looking cards. Can’t wait to pop a few boxes!
Tracy,
Numbers 1-3 are complete, I hope that I can win. This product is so loaded this year, more than worth the wait. I can’t wait to get mine to break today. Although, I would have loved to have seen a Markstrom in the product (that is just nitpicking though). Great Work.
Thanks,
T
Have spread the word on Social Media! Thanks guys!
Very nice product love the jumbo windows for the patches and jerseys. The showcase cards look great. However, I dont like the color scheme on the dual jerseys especially if its black on black border. But overall this is a nice product and not as pricey (finally!) for hockey. Hey wheres the prime location?
Completed!
Product looks great. I’ve done two of the following three, i do not have facebook. Hope that does not ruin my chances to win.
GO LEAFS GO
All done, huge fan here from Winnipeg.
Go Jets Go
All tasks are complete….thanks for the opportunity to win some great stuff!
as a Blackhawks fan, would love to get my hands on one of those….awesome!
your camera man is a heavy breather….
for real!
All tasks completed! Great product, I have been sharing your pics with the guys at the Rookie Card Shop. I just I can watch some NHL this season while I open all your new hockey prodcuts. Have a great Labor day weekend and enjoy some college football. Thanks again for the video and the opportunity to win.
All done as well…..Thanks guys this is just a great product and to have a chance at receiving some of these cards fantastic……really liking that Peter Holland ..that seams incredible of Evander Kane …….The Prime Colors is so freakishly incredible …Blake Geoffrion Prime Time rookie Gooooooo Hab’s!Those Showcase Swatches ……this product is loaded!!!!
Hopefully a few Prime Red Wings come my way
All three requests have been completed
Completed everything. All Primed up for NHL season!
I have done everything I can! This is why you guys are the best in the business making the hobby and collectors feel special!
Everything complete!! Can’t wait to smash this stuff tonight!! Panini is top of the game!!!
Gettin’ Fired up for PRIME hockey (as well as my own fireplace for this coming fall and winter). Nothing quite like coming in from shoveling snow here in suburban Philadelphia and enjoying my 80+ degree living room opening cards! Just don’t get them too close to the fire!! Anyway, sorry but I am not on twitter or facebook but I have subscribed to the blog. I really enjoy the blog entries and videos!! Thanks guys!! GO FLYERS!!!
This is a sick product. Took part in midnight case break last night on CNC and couldn’t believe the stuff that came out of the the case. Now if I can win some, that would be even better. lol. Thanks for the draw/contest/opportunity.
done, done and done! will have a box of this awesome product incoming soon.
thanks for this contest!
Man I haven been able to pick my jaw up from the floor yet, simply amazing nuff said. Already subscribe to the knights lance and always follow on twitter no facebook though ah well 2 out of three ain’t bad.
I like the jumbo rookie swatch cards. I love when a relic piece is big enough to have waves in the fabric like that.
Also, following all three Panini outlets.
All 3 completed! Prime looks great! Excellent job Panini!
Do stores get entrees into if we do all the above!
Keep up the great work guys.
In addition, Panini Fans, Imperial Garden Sports Collectibles will be live tonight 6:00 pm PST / 9:00 pm EST to DO THREE LIVE CASE BREAKS OF PRIME!! http://www.blogtv.com/people/ksehd
Everything done, as requested. Great job on the Prime guys, it is beautiful! I want to win the Flyers cards. Tell @paninipuck to keep his hands off!!! LOL! Keep up the great work.
Completed all three. I am really looking forward to finding some of this product this weekend, great job guys!
All Done… PRIME IS HOT!!!
Poduct looks great. Thanks again Panini. Lots of unique PRIME swatches. Really looking forward to busting some boxes.
All three things have been done. Thanks for the great contest.
Just open my first pack/box today, got 2 amazing rookies (1 redemption), 1 Showcase Swatches, 1 namesake,1 dual prime combos, and 2 base. By far the best product I had a chance to open. Congrats Panini America. Willing to give up sex for Panini Prime anytime…
All subscribed! Thanks!
Tweeted it put it on Facebook I love prime hockey I rarely collect hockey but I have already order box’s hoping for the lace or jumbo patch. Fingers crossed this is a real tight product all around I hope we get some of this sweet quality in basketball like “prime basketball” hint hint very nice congrates on what will be product of the year.
We will have to keep you in suspense. Be on the lookout to what we will have in store for BK.
Really sharp looking cards! I’m not a facebook or twitter guy, but I do subscribe to the blog.
I entered!
all done on my end.
Got it taken care of!
Shared on Facebook. These cards are SICK! I’ve been watching all kinds of box breaks on youtube, wishing I could get my hands on a box. Thanks for making such great stuff to drool over.
already a follower on the twitter and liked on the facebook, twitted a link and share on fb
Awesome cards guys !
Done deal.
this prime hockey has definately made me re-think my collecting habits! i have recently started doing a little hockey and this is gonna make me even more interested! way to go panini team on yet again another killer product! havent yet gotten a chance to open cause unfortunately its “too high end” says some of my lcs shops! so i live the through online breaks and your unwrapped videos! thanks and have a great weekend!
also twitter handle is @mjb_cards104 for any collectores or anyone who does twitter and loves the hobby!!
i have met all requirments as well i liked on facebook, shared with my tweeps and linked everyone up to the epic unwrapped! thanks for these chances at great products!
After seeing all those Blackhawks pulled, you know I had to enter. Great job guys!!
Hi there! I completed the instructions for the contest as you instructed. I’d love to be one of your giveaway winners. I’d be willing to share too.
watching the box breaks were a lot of fun. Thanks for doing it guys!
-
What’s not to like about awesome hockey cards and Hackler doing a fireside “chat” while breaking boxes. I’ve spread the word and subscribed. Now, where are those “big” Blackhawks hits?
i want that iggy card
All steps completed. Product is killer!
done all of the above…great product guys…job well done!!!
Already following, liking and subscribed… Love the product and hope to win!
Done it all and am loving Prime! Very addictive!
Hi Panini, awesssommeee product, i just bought a box,best product of the year so far!! THANK YOU……as for the steps, i LIKED, i SIGNED UP, i FOLLOWED, hope i get a hit
thanks guys……….
Done it all! These cards are amazing!
Done everything, and even joined Twitter just because of this! Great product, and great video as always guys!
Done! Thanks for the contest, great product!
All three things done.
Too bad there wasn’t a Pens pull, but still, as a hockey nut, would love to get my hands on any of those cards, especially one of the hits. 
I, too, am now in the ranks of Twits (Tweeters? – whatever)…you guys have really inspired me! Everything else done as well – thanks for giving these beauties away!
Done, Done and Done. Now Hook it up. WOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO!!! Thanks for he chance to win Tracy. BTW, saw 2 Ryan Nugent Hopkins Quad Patch Auto’s numberd 2/10 and 5/10 get pulled by TheTruth17 out of 2 cases last night. Epic Freaking Breaks. Unfortunately I didn’t have the Oilers, but awesome product. I may have to start collecting more hockey because of this product.
all done – thanks again for the contest!
Hi, great job with Prime Hockey. It’s an amazing product. All three things done. thanks!
Done and done!
This is the product of the year. Totally amazing!!!
Done! Great job Panini, the patches in this product look unreal and thanks for the contest
Done-
done
Yes completed, really nice looking patches!!!
All done this was easy just love your cards of all sports, and these are great looking cards as usual.
Already following, liking, and subscribed to the Knights Lance! Love the contests! Thanks!
I’ve been a fan and follower for some time now. keep the beautiful cards and great contests comming! Thanks
Prime is the next thing!
We have tweeted, Posted the link from facebook and signed up to follow your blog! Thanks for the great giveaways! Your the best!
Well other than YouTube I’m not on social media so I’ll have to wait for you to send one of these to Sports Card Haven to try to win, excellent looking release though. Thanks Tracy!
Done all required
When will the winners be selected?
Would love to win some free cards, but also wanted to give kudos for a great idea that Karvin mentioned on the video, but is probably being overlooked by many. Using the single colored swatches on the Showcase cards. I think as collectors we understand that 1-color swatches are just part of the hobby, but to expand upon that and add the acetate and the dual images as well as low numbering really make the cards collectible and add value even the card only has a single colored jersey swatch. Really enjoying watching all the Prime breaks on all the card sites. Thanks for a great product!!!
I agree with that. It makes use of a single swatch that might go into 4-5 regular little gu jersey cards and makes something unique out of it with the images overlaid.
I’ve done it all. Prime so far looks GREAT! Love those prime colors.
I swore I would never sign up for facebook but for a chance at those amazing cards i broke down and did it. All missions complete please let me win a card.
All done, Following, Liked and registered! Thanks Panini!
Probably too late for the contest but thought I would post some feedback anyway, 1st of all great product ! wow. Blew a paycheck on it already, will buy more next payday. Great innovation, awesome patches, lots of low numbered stuff. Video has come a long way as well, keep having fun with it
Thanks for not just re-hashing what that other hockey card maker does (you screwed up contenders by the way), your stuff is refreshing and looks great. I only buy Panini now days, keep up the great work !
I forgot to enter before, so if it isn’t too late you can count me in. So far, most people are raving about this product, myself included. I am sure this will be hockey’s product of the year. Oh, and wassup dog!
Any winners yet?
Picking them now.
Come on Tracey Daddy needs a new Ryan Nugent Hopkins.
Just got off random.org . . .
First of all, thanks to everyone for participating. You guys and gals are awesome. Now, onto the winners. Congratulations to . . .
Lloyd Hannesson
Mike Banek
DaveyLangs
Michael Rufnak
Jason Waddell
Check Twitter or your email soon! We need your address.