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Panini Unwrapped: The Live-Today 2012-13 Timeless Treasures Basketball (Checklist)

January 9, 2013


In this history-making first 2013 edition of Panini Unwrapped, Panini America’s Tracy Hackler and Keith Hower rip two tasty tins of the new 2012-13 Timeless Treasures Basketball. In addition to discovering some pretty sweet cards in those tins (including one of the unique Revolution Materials memorabilia cards), the duo also discusses the future of Hower’s facial hair.

After you’ve watched the video, we welcome your thoughts on that topic as well as your thoughts on the new 2012-13 Timeless Treasures Basketball. What do you like? What do you think of the redesigned Glass Rookie autographed RCs? What would you like to see done differently? Answer any or all of these questions in the comments section below and we’ll award a handful of respondents with a few tins of 2012-13 Timeless Treasures for the effort.

Oh, down below, just past the embedded video, we’ve also provided a link to the complete product checklist.


Here’s the checklist: 2012-13 Timeless Treasures Basketball Checklist

108 Comments leave one →
  1. Lorenz B. permalink
    January 9, 2013 5:28 pm

    Sweet Looking treasures we have here! Its Panini Timeless Treasures!
    Keith keep the beard it looks good. Plus its cold so its perfect for the Time being.
    I like about this product is the innovation and unique ideas applied to this by the great minds of team Panini.
    The dual jersey revolution is an awesome idea with an awersome twist. The Glass rookie looks great. Perfectly placed.
    Those Die cuts looks stunning and I believe it interlocks to form a bigger picture, and wow that is what i call creativity. Now that is a set I will definitely pursue on.
    I would like that the base would be numbered and that jersey cards would have limited numbers on them. It would be nice to see limited game used because as Time passes by it gets diluted. Hopefully the patches would be back and with an even low number.
    Thanks Tracy and Panini for bringing back the excitement and sharing the treasures in a Timely manner. Thanks also for the cool contest on giving back to the collectors world.
    Hoping for more success and what a great start on 2013.

  2. Aaron Magnuson permalink
    January 9, 2013 5:33 pm

    The design looks great and I like the fact that the sigs are bigger. Keep up the great work Panini!

  3. Bryan Goldstein permalink
    January 9, 2013 5:47 pm

    As I have seen a few people mention, anytime an auto is on a clear surface I am all for it. I love the look of autos like that and the rookies are no exception. In addition (also saw a few people mention this too), but I like the idea of plain jersey pieces being included instead of prime pieces. I don’t usually pay the premium prices attached to many so caled “insane” patches because I now have to worry about their authenticity. I have many cards in my collection that have one color patches or something that is similar and I have no problem with them because at least I know they weren’t swapped out. Thanks again Panini for all the great products/customer interaction.

  4. Nick Gauder permalink
    January 9, 2013 5:56 pm

    I love the new design of the rookie cards this year!! I love the Revolution mem cards! If I had to change anything I guess I would love to see maybe one more auto per tin, but that’s about it because I LOVE this product!!! Keep up the great work Panini! My girls and I will be bustin a lot of boxes hopefully!

  5. hudsonfan15 permalink
    January 9, 2013 6:24 pm

    DEFINITELY KEEP THE BEARD! I didn’t shave for 3 years and wound up looking like V for Vendetta so I have some serious facial hair envy Keith, carry the torch for all those whose follicles are lacking!

    Digging the base card design more than anything else to be honest, bold and clean look for sure. The Revolution memorabilia cards are stellar, I’d like to see those in other sports for sure but I would prefer them to be home/away of the same player versus 2 different players (especially on different teams). Those tend to not maintain their value as much as single player cards or even cards with 2 players on the same team. Good ratio of on-card to sticker autos, that’s something I look for in almost every product. The glass rookies are nice as well.

    Thanks as always Tracy!

  6. SportsItUpCards permalink
    January 9, 2013 7:00 pm

    The beard is way too bushy…. no good. Great spinning jersey card!! Very neat idea, and great that they only made the jersey version! Brining back the basics. Let them appreciate the jerseys before they can get patches again :) But number them really low, or don’t number the patches at all and make them one in gazillion packs! Very nice job Panini, keep them coming.

  7. Dan K permalink
    January 9, 2013 7:11 pm

    Glass rookie autos are a huge upgrade over the old leather versions. Thanks for listening and adapting to feedback. Very impressed!

  8. January 9, 2013 7:13 pm

    First of all id like to sayHappy New Years to everyone at Panini! Hope everyones Xmas and New Years was as good as mine! Now to Keith and the beard situation! I say yes keep the beard us men need to take a stand and take back our pride from our woman! Once there was a time were it was ok to be scruffy and we spent countless hrs watching sports and sorting through our collections! We need to once again get a little rough around the edges and lock ourselves back into our man caves and get back to what we do best and thats being men, Lol!!!! Anyways I wanna say that i think Timelss treasures is the perfect way to start off the year! I love it when Panini uses black in the back grounds of the cards! I also agree that it was best doing away with the leather autoss this year but i gotta say that u stepped it up with the Glass Rookie autos! I also like that you did something diff with the jersey cards! One thing that i would like to see is more Prime, i mean i could never get enough of pulling a really thick Patch card with an auto!

  9. David P permalink
    January 9, 2013 7:18 pm

    Wow, thats all i can say about the beard..

    In regards to the cards, I am honestly not a big basketball collector but the design caught me thinking to myself I may strongly consider picking up a box to try it out. Design is what panini is all about: clean, simple but yet bold. The glass rookies are really interesting and I really enjoy the simple clean unobstructed signing space. For me I do have a collection of Karl Malone cards as well as Raptors (from Toronto) so I was quite happy with the inclusion of both. And i always love collecting, autos, patches and hall of famer cards.

    For me the only negative is the size of the base set. I like to keep my sets to around 100 especially if they are not numbered, to keep the value up on the commons (even the rookies) as part of the set and make them more desirable.

    Just want to thank you guys again for the potential give away, as also for grabbing my attention to purchase a basketball product first time for a full box in years.

  10. Jim permalink
    January 9, 2013 7:19 pm

    First things first. I think Tracy should shave his facial foliage. Keith, do as you please.

    Re: the new TT.

    I do like the design of the new RC autos over the past versions with the “leather” although the oversized sticker are not ideal. On the plus side, with an oversized sticker, the players’ autos will be less likely to “run out of bounds”.

    I also like the trio cards where you can assemble the 3 players into a “display”.

    I like the different players on the tins…. makes them somewhat collectible as opposed to just a card-disbursement container that will end up in the recycler or landfill. Are there more than 4 players represented?

    I am not a fan of the spinning jerseys. It has the feel of a gimmick that serves little or no purpose. If you look at the Limited version with the Home and Away on either side, it makes little sense to spin the swatch so you can see the Home jersey swatch with the Away jersey photograph and visa versa. With this product (TT) and the dual players, it seems intuitive to make the swatches spin on a vertical axis rather than a horizontal one…after all players are located side-by-side. And that’s only if you’re going to have a spinner anyway. It also seems like having a card with “moving parts” is just asking for trouble. What next? Tiddly winks-like parts to shoot a ball into a fold-upright basket? It also feels like there is opportunity to get the jersey pieces confused, depending on who is paired with whom and which jerseys are used for the cards. I applaud the effort to introduce something different into the hobby but don’t much care for this presentation.

    The base cards look sharp but I’m always skeptical of cards with black edges and the chipping factor. In the video, it looked like some of the pack-fresh cards had some chipping going on.

    Those on-card autos of Evans and Ebanks look great.

    That’s my (shave and a haircut) two bits.

  11. January 9, 2013 7:46 pm

    Great looking product, love the rookie auto’s and will be busting some of this when it makes it to Australia, as for the beard if it’s giving you grief, get rid of it, it is what you want not what everyone thinks you should do

  12. January 9, 2013 7:55 pm

    So sitting here watching a few videos tonight and Keith – WOW.. My wife says you look sexy?? What is up with that – honest? And Tracy is there any chance you could wear a Bears T-Shirt? Maybe we could come up with some bet to see if your would have to wear a diffent shirt for the videos – ha.

    That glass auto is super and would love to see you all do that with your NFL product. It is without question the best autograph idea I have seen. The flip jersey is also a great idea and would love to see a Bears “Ulacher” up against a Packers “Rodgers”…

    Like a few of the people above the sideways auto is a bit questionable. But if it is your favorite player then I am not sure I would mind.

    One thing is for sure – I hope I win the lottery as I am now a huge fan of Panini and would love to have more of it here at the house with the boys


    • January 9, 2013 8:14 pm

      I think a shirt bet is doable. We’ll have to see if the Broncos play the Bears next season.

      • Ed Favorite permalink
        January 10, 2013 9:34 am

        Sounds good. Rumor is Hester is thinking about retiring so that takes away my wildcard. But I would still bet. Good luck this weekend I have Denver favored by 6.

  13. Greg P permalink
    January 9, 2013 8:20 pm

    The base cards have a kind of classic look to them and of course the glass rookie autos are sweet. I really like the detail put into the other inserts though. The revolution cards are still blowing my mind and the puzzle card idea is really cool. SHAVE you look like a caveman

  14. Tim Y permalink
    January 9, 2013 8:39 pm

    Acetate autograph rookies is sick, Revolution is a nice design too, once you figure out how to make it tamper proof for prime, then we’ll be rocking.

  15. Patrick Fortin permalink
    January 9, 2013 9:14 pm

    I like tin products as they make a great bottom shelf display, and you can leave the cards in the original box (once they are “sleeved” and “loaded”). Love the on card auto for this set.

  16. Sebastien Day permalink
    January 9, 2013 9:36 pm

    I want the 3 connecting Celtics cards… And the entire checklist mind you! Great work Keith!

  17. Jessie Stevens permalink
    January 9, 2013 10:21 pm

    First, lint-roll your black tablecloth, haha! :)
    Second, I like the glass rookie cards and the jersey card that you can spin around.
    Third, I like that you addressed guys and gals.

    • January 9, 2013 10:45 pm

      Good housekeeping tip at the start. I always have to show love to our collecting women out there. As they say behind every good collecting man is a good collecting woman!

  18. Patrick N permalink
    January 9, 2013 10:32 pm

    The revolution relic cards a cool, nice way to change up the relic cards. Can the glass autos be done in a different colored ink to make it stand out more?

  19. Alfred permalink
    January 9, 2013 11:52 pm

    I really like the fact that the jersey cards rotate, i think that it’s ingenious of you guys to implement that in timeless treasures and as you guys said, it lessen the temptation to tamper the game used card since it will easily be seen from four corners if it is actually have been tampered.

  20. romayo permalink
    January 10, 2013 12:25 am

    i like the design of the base cards, very classy. I also like the idea of the glass rookies but i think it would be better if they were on card and one some sort of clearer material, like the limited acetate rookies, that way the player will still have the ability to sign with a big autograph and truly stands up to the name. As for the other cards, I really like that die cut Marc Gasol card, I think the full set will be very collectible for team collectors, I am curious if theres any parallel levels to that set because i think that can add even more fun to the chase, perhaps for next season. Finally for the autographs, I really think the checklist can improved. This is not a cheap product, it is one of the higher end products and I personally wouldn’t be too thrilled at pulling a Devin Ebanks Auto, and I collect Lakers. I think a higher end product can call for higher end player autographs.

    • Jim permalink
      January 10, 2013 9:58 am

      If you look at the reality of this product, the tin advertises 5 cards for a price of roughly $100….or $20 per card….so it has the feel of a “higher end” product, especially when you know you’ll be getting a couple of base cards among those 5 cards. In the previous post, it was mention you tend to get a couple more base cards per tin, thus bumping the total to 7 cards/tin. The hits, however, are 2 autos and 1 GU per $100. The difference is just the base cards and inserts.

      Higher end products, to me, are more like Perferred, National Treasures & Gold Standard. If you look at something like Preferred, you’re getting 4 cards for $200 or $50 per card. That’s “higher end” Then you should really feel bad about an Ebanks auto as one of your hits.

  21. Zac smith permalink
    January 10, 2013 1:46 am

    Big improvement on 2010-11. Love the glass rookies. I’ll be chasing down the vucevic cards for my PC. Thumbs up!!

  22. January 10, 2013 5:08 am

    Here are what I like and dislike from the first pics and the video. Thanks for this opportunity to tell my pros and cons.

    – From the pictures provided, the highlight of the collection is surely autographs. They are large, on card, well emphasized by the design of the cards. This is the case for “validating marks”, “rookie auto”, “timeless talent”, “treasure ink.” Special mention to “Treasure Ink” card of Tony Parker shown in the previous post.
    – The design of the All Star Materials and especially Prime is fantastic. These are for me the most beautiful cards of this collection.
    – The checklist is solid including “time to shine” that summarizes recent drafts hopes. Good point.
    – Hower’s facial hair :)!

    – Too few cards per box. I’d like to have more cards as the gold standard with 2 or 3 inserts before the hits. So I think we go directly to the hits without paying attention to the commons, which are very nice.
    – Too few different hits per box. It seems that you can often have two glass rookies into the three hits. Even if these glass rookies look nice, the hits of the previous editions of TT were more diverse in my opinion.
    – Not enough jumbo jersey and patch. This observation goes against what most collectors demand, namely autographs, but it is my wish!
    – Concerning the Revolution Materials memorabilia cards, congrats for creativity and technical research but to me it looks more like a gadget! Look how people can play with the card. Then I think it looks more like a toy than a collector card. I congratulated recent Panini’s technological improvements but this one is not for me the most accomplished.
    – Finally, I find cheklist is too long with 150 commons. A checklist reduced to 100 players is more relevant with only 3 commons in each box.

    Thanks for the unwrapped video.
    Happy new beard year.

  23. Vincenzo Lucarelli, Milan permalink
    January 10, 2013 5:20 am

    Very good release, the Glass RC auto are excellent, the oversize label gives more room for the auto itself, maybe it can be done in different colours. About the Revolution, I agree that to keep the same player on the card is more collectable. What about a Revolution with Auto/Jersey swatch ? One side the Jersey, the other with the Auto. How I envy Keith, I haven’t enough follicles for a beard like yours. Great job as always.

  24. LY C permalink
    January 10, 2013 8:11 am

    Love the beard Keith – start backyard brawling and you’ll give Kimbo Slice a run for his money

    Acetate rookie autos are designed nicely, an improvement over the swatches from previous year. A revolution with jersey on one side and prime on another would be good to see.

  25. Brady permalink
    January 10, 2013 8:54 am

    The glass cards are sweet. I’m hit or miss on basketball products usually but I may end up picking up some of these. The checklist is a bit long & the value may not be there b/c basketball is so top heavy with stars though. I don’t know if that number of cards will be worth the cost.

  26. Jaymes permalink
    January 10, 2013 1:18 pm

    Always enjoyed timeless treasures, so here are my two cents:

    Base Cards – are very clean, reminds me of the Gold Standard Metal Rookie cards, which are my favorite design.
    Proper Use of Rookie Sticker Autos – No one is a fan of stickers but we all know it has to be done sometimes. The “Clear Glass” makes the sticker less visable which is really a clever idea on Panini’s part.
    SHAQ AUTOS! – Finally!! I remember seeing a blog about him sending in a bunch of his sticker auto’s. We finally get to see them in production!

    Logomans & Laundry Tags – In 09-10 & 10-11 had the Chamiponship Matierals / Rookie Year set. I really enjoyed that set. It was a nice “Chase” to the product.
    All-Star Materials: Nice idea, but it reminds me of the All-Star insert from Hoops. Although the design is much improved.
    Revolution Materials – I do commend the product team for trying new things, but personally I enjoyed have the back-to-front card (Similar to the back to the futures or back 2 back sets).

    Keep up the good work!

  27. Eric Cabreros permalink
    January 10, 2013 2:52 pm

    Just watch a video from Chris J.
    Pulled a super cool, super awesome patch of Carmelo Anthony! 3/3 very low number even.
    Love that patches was included in Timeless Treasures! I thought Keith said there wasnt any! So its exciting to know there is.
    Tracy rethink about the auto tins. It will be a great addition to collectors and for Panini as well. Win win!

  28. January 10, 2013 3:26 pm

    I’m not really a basketball guy, but the glass cards are sweet. Speaking of sweet, I wish I could grow a beard like that!!

  29. January 10, 2013 7:02 pm

    Nice looking cards. The glass cards are the best looking cards in the set. Keith keep the beard.

  30. kelvin chow permalink
    January 10, 2013 9:11 pm

    I like the glass rookies but the authentic watermark takes away from the signature Imo. More prime cards please.

  31. Stephanie L permalink
    January 10, 2013 11:21 pm

    Really interesting. Not into basketball that much but like the look of these. So far agree with most of the comments from everyone. Definitely agree the beard should stay. My favorite though is the revolution relic cards.

  32. MattyIceASU permalink
    January 11, 2013 11:08 am

    I really like the look of Timeless Treasures this year! The glass autos in particular. Plus I love that Panini is willing to try new things, such as the revolution materials. Keep up the great work!

  33. Lucky Jim permalink
    January 11, 2013 4:52 pm

    I was definetly wrong from my sneak peak comment on Timeless Tresures. This is one of the best basketball brands I have ever seen. The glass rookie autos are fantastic-you can actually see throught them! My favorite is the Revolutionary Materials with two swatches of two people on one card-simply amazing! What I am worried about though is the base rookie autos. I would not want to buy a tin and pull some $5 rookie autos. I think the risk is a good one though with the glass autos and memorablia. Thanks again for this generous giveaway Panini- A grreat way to start the new year:)

  34. January 11, 2013 5:35 pm

    I really like the new rookie glass design from this years Timeless. Definitely a big upgrade from that synthetic basketball from years before. Also the base design is very sharp and clean especially the new die cut you have in this. Thanks for the video guys!

    Keith should definitely keep the beard for now!

  35. Linda Williamson permalink
    January 11, 2013 6:55 pm

    I really like this product. I’m in love with the glass auto rookies, as a female collecter i would like to see more on card autos. Thanks for another great contest.

  36. Jordan permalink
    January 11, 2013 7:55 pm

    I really like the tins! I know I will be buying enough of them so I have 1 of each player that was a nice marketing tools! By far my favorite cards out of this product have to be the unique shaped ones. I really enjoy products where you guys have different styled cuts. It makes for a fun pull & is a very nice switch up! I still really want to pull one of those dual spin jersey cards they look awesome! I am a little disappointed there won’t be any patches of them :( There has to be some way to make it where the crooks can’t win! haha.

  37. January 12, 2013 10:47 am

    What a great way to start the year! First of all, I would like to thank Tracy and Team Panini for having another great contest. This year for Timeless Treasures is very unique! Two thumbs up for the Revolution Materials memorabilia cards just like in 2012-13 Panini Limited having the game used jersey of both players back to back, spinning like its sick! Very unique design that will leave a mark to Panini. I really like the newly designed Glass Rookie Autograph than the previous leather piece used before because the autograph is much more bigger, clearer and does not fade. What i like most in this product is the Puzzle Die-Cut Insert where you must get the three players of each team in order to complete the puzzle. In my life, this is the first time that I have seen Die-Cut cards that can be puzzled together and it really really really impressed me so much. What i would like to see done differently is that base cards to be numbered just like the previous Timeless Treasures. I am also hoping that the Die-Cut cards to be composed of the Starting Five of each team or maybe in the next Timeless Treasures next year, there would be puzzled Die-Cut inserts of the Legends of each team. Another suggestion is that Panini should start making cards with game used floors with the autograph of the legends and the product is Timeless Treasures because it really fits to the words “Timeless” and “Treasure”.

    Keith must definitely TREASURE that TIMELESS beard! It really fits in this Panini Unwrapped episode of Timeless Treasures! Thanks again Tracy and Keith for the contest! God Bless Team Panini!

  38. January 13, 2013 6:56 pm

    I really liked the Treasured Ink autographs and the the way the overall design of the base cards. The black background really works with these cards and the photos. When I saw the QC Control post on Timeless Treasures Basketball, I was really impressed with the Glass Rookie Cards, which should be a great pull for any collector. Thanks for another great preview!

  39. RaptorsFan permalink
    January 13, 2013 11:07 pm

    like keith’s beard

    love the glass rookies

    disappointed that keith’s beard wasn’t as long as the preview photo.

  40. Stephanie permalink
    January 16, 2013 1:45 pm

    Any winners announced yet?

  41. Tyler Lambert permalink
    January 16, 2013 5:12 pm

    I really like these cards. They are the simple yet amazing. Dark backgrounds with the players being the focal point. The glass rookies look great as well. Really make the auto pop and would likely hold their auto for a longer time than some other materials. Those revolution cards are RIDICULOUS. They are by far some of the most unique cards and seem like a great way to attract kids to collect them too. I do worry about how they would hold up though if they spin too much, such as tearing the sides or nicking them up. But other than that all of the cards look fantastic. Wouldn’t mind opening up some myself.

  42. January 17, 2013 11:05 am

    We have winners! Thanks to everyone for participating and congratulations to: Nick Rader, Scott Whalen, Vasil Paraskeras, Bryan Steinmetz, Jim (wizooz). Be on the lookout for an email from us to get your address. Thanks again.

    • brad f @mjb_cards104 permalink
      January 17, 2013 2:20 pm

      CONGRATS TO ALL WINNERS!! show us some hits!! and again and always thanks tracy/ panini!

    • scott whalen permalink
      January 22, 2013 7:19 am

      Can’t believe I actually won!! Panini is definitely the best card company…Always taking care of their customers!! Thanks again!! Customer for life here!! I will make sure that everyone i know is a Panini follower!!

  43. January 18, 2013 4:02 am

    Congrats to winners! Hope great hits for them!
    Just for information Tracy, can you tell us how do you choose these winners??
    Thanks again.

  44. Christopher Kukta permalink
    March 1, 2013 1:11 am


  45. Maurice Douglas permalink
    March 7, 2013 2:46 am

    I like the overall design of the timeless treasures cards from base to more rare autos and inserts. The new glass rookies are great. Enjoying my Bulls glass RC auto Teague #rd 25/25. I’d like to see the glass autos stay around and possibly introduce a real glass auto using backboard fragments. This would be a cool addition!


  1. Panini Unwrapped: The Live-Today 2012-13 Timeless Treasures Basketball (Checklist) - Blowout Cards Forums
  2. 2012-13 Panini Timeless Treasures Basketball Giveaway | K2 Sports Cards

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