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Panini Peek: 2010-11 Panini Gold Standard Basketball (Preview and Card Gallery)

February 14, 2011

Concerned that your basketball card collection is missing a little bling?

Don’t fret. In late May, Panini America will introduce the premiere edition of Panini Gold Standard Basketball, a gilded gift to high-end hoops collectors packing a distinctively golden aura and a precious few cards including a piece of the solid precious metal.

2010-11 Panini Gold Standard releases May 25 in 12-card packs that carry a suggested retail price of $200. Among those 12 cards will be three autographs, two memorabilia cards and seven additional inserts, all numbered to 299 or less.

“There’s always a certain amount of satisfaction seeing one or more of your ideas take shape and come to fruition, especially when the concept is brand new,” says Panini America NBA Brand Manager Mike Payne. “Every product developer, whatever the field, wants their fingerprints on a new product line. With Gold Standard, feedback — both internal and from other segments of the industry — was a key element in shaping the product and turning it into something that might have a chance at a long shelf life.”

The product’s myriad golden moments include . . .

  • Instant-win Golden Tickets good for one of five unique prizes, including a face-to-face meeting with Panini America exclusive spokesman Kobe Bryant.
  • Two Autographed Gold Logoman Patches and two Autographed Gold NBA Team Logo patches per case.
  • One Gold Rush card — featuring a piece of real 14-karat gold and numbered to 10 or less — per case.
  • One dual-autographed card per case from a roster that includes the likes of Kobe Bryant/Kevin Durant, Kareem Abdul-Jabbar/Bill Walton, Magic Johnson/Larry Bird, Bill Russell/Jerry West and Elgin Baylor/Oscar Robertson, among others.
  • At least one autograph per case from either Bryant, Durant, Bird, Russell or Magic Johnson.
  • A 192-card set (featuring 30 autographed Rookies) augmented by 50 Solid Gold 14-karat Panini 50th Anniversary Gold Cards (each numbered to only one).

Enjoy the following Gold Standard preview gallery and stay tuned to The Knight’s Lance for product updates. 

17 Comments leave one →
  1. Nick Gauder permalink
    February 14, 2011 4:25 pm

    Looks pretty sweeeeeet to me!!!! I hope when i bust a few boxes, i can pull that Durant or Kobe! Keep up the great work Panini!!

  2. February 14, 2011 5:32 pm

    That’s a lot of gold, and who doesn’t like gold? Cool idea with the “Gold Rush” cards. I love the idea of the “Gold Medal” cards too. Actually, I really like the names of all the inserts. Who knew mining (and mining terms) would lend itself so well to trading cards. Can’t wait to see a preview image of the dual auto’d cards. There are some great names there!!!

    Three auto’s and two memorabilia cards/per twelve card box is certainly nice. Very interesting product!!!

    P.S. Nice “Sweet Cardboard” today Tracy.

  3. Steve McCartney permalink
    February 14, 2011 10:25 pm

    Looks like another winner from Panini! I appreciate you keeping us informed on all the great news coming from Arlington Tracy. If you need someone to review Gold Standard for you, I am willing to make the sacrifice. Take care brother!

    • February 14, 2011 10:49 pm

      Thanks for the kind words, Mr. McCartney. Hope things are going well somewhere in East Central Mississippi, brother.

  4. February 15, 2011 10:41 am

    Nice :]

  5. Kevin permalink
    February 15, 2011 10:48 am

    What is the relic piece on the Dwight Howard card?

  6. Kevin permalink
    February 15, 2011 12:03 pm

    That is crazy in the best way possible. The gold bar design on the Kevin Durant card is great.

    This takes high-level sets to new heights.

  7. February 15, 2011 11:25 pm

    It’ll be awesome when signatures on manufactured patches actually start looking that clean.

  8. Joshua Ring permalink
    February 16, 2011 9:14 am

    Wow, finally basketball cards are starting to turn some heads. I think the ideas that Panini are bringing to the basketball hobby are bar none some of the best and innovative ideas yet. Great job guys, well done.

  9. Forgiven319 permalink
    March 18, 2011 11:21 am

    Enough with the manufactured patches already. We want game used patches.

  10. Adrian permalink
    May 9, 2011 8:42 am

    Looks cheap to me


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